Das erste Mal bin ich bei einem Golfturnier darauf aufmerksam geworden. Passend zum Turnier gab es einen eigenen Sender mit dem man sein Werbeartikel Radio nutzen konnte. Das war 2005 und ist noch immer einer meiner Highlights, weil dieses Werbegeschenk einen wirklichen Mehrwert für die Besucher hatte.
Mein Tipp: Die BMW Open in München
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